How to Price Lawn Care Services [Pricing Chart and Formula]

How much to charge for lawn mowing

In the U.S., lawn mowing jobs cost $25–65 per hour, $0.01–0.05 per square foot, or $50–100 per acre on average.

These factors can change your price and influence how much mowing and grass cutting you’ll need to do:

• Size of the yard
• Grass conditions
• Climate
• Local weather conditions

To finalize your pricing, find out how much competitors in your area are charging. If you’re offering the same services as another lawn care business, try not to charge too much more than 15% above their price. That’s usually the tipping point for potential customers to choose the cheaper option.

You shouldn’t be the cheapest mowing service provider in your area, either. Instead, aim to offer the highest quality of service—especially if you’re trying to get commercial lawn care contracts.

That will set your reputation as a reliable business and help you attract the clients you want, even if your competitors offer lower pricing.

READ MORE: How to start a lawn care business: the complete guide

How to charge for spring clean-up lawn maintenance

To price a lawn care spring clean-up, create a spring clean-up package for your clients and price each service individually based on their yard’s conditions.

Here are the average prices per job for typical spring lawn care services:

• Lawn aeration: $120–140
• Weed control: $65–150
• Dethatching: $130–215
• Debris removal: $75–150
• Leaf removal: $200–400
• Garden cleanup: $60–150

A comprehensive spring lawn care package that includes all the services above would cost between $650 and $1,205. You may need to charge more if your client didn’t get a fall cleanup and they have lots of lingering fall debris to clean.

How much to charge for lawn fertilization

The U.S. national average cost for lawn weed control and fertilization is $91. To choose how much you should charge for a fertilizer application, calculate the cost of the lawn fertilizer you’ll use for the job based on the square footage of the lawn.

A typical 40 to 45-pound pack of lawn fertilizer costs $40, which covers around 15,000 square feet of grass. That would put your fertilizer costs at $23 for an average 8,500 square-foot lawn.

For large-scale jobs, your fertilizer supply costs might be higher than your labor costs, unlike for your other lawn maintenance services like mowing and grass trimming.

Once you add up your total fertilizer costs and labor costs, add markup to your cost estimate so you can cover your supply expenses and turn a profit on your lawn service job.

READ MORE: How to start a weed control and lawn fertilization business

Factors affecting your lawn care pricing

1. Cost of labor

You need to price your services differently depending on how long they’ll take to complete and how many workers you’ll need. Start by calculating your cost of labor on a typical mowing, fertilizing, or other specific type of lawn care job.

You can do that by multiplying the total labor hours you’ll need (for each employee on the job) by your hourly labor cost (all those employee’s hourly wages plus labor expenses).

If your team needs a combined 12 labor hours and your hourly labor cost is $25, your cost of labor for the job is $300.

READ MORE: How to estimate lawn care jobs [steps and formulas]

2. Material costs

The cost of new products and materials could drastically change your lawn care service pricing.

Here’s how you can accurately estimate material costs:

1. Measure the client’s lawn so you know the exact square footage
2. Calculate how much product you’ll need to purchase (e.g., fertilizer, weed killer, mulch, liquid aerator)
3. Document your expenses each time you buy new products—this will help you price future jobs faster

Pro Tip: Keep your materials in check and stay organized by using expense tracking software.

READ MORE: How to use good, better, best pricing on your quotes

3. Overhead and equipment costs

Overhead costs are everything that keeps your business operating—that includes office space, computers and tablets, small business insurance, fuel costs, and advertising costs.

Many lawn care businesses add an additional 15–20% on top of their estimate to account for overhead costs.

You should also budget for equipment and maintenance in your overall lawn service cost estimate. Even after you’ve paid off your lawn mower, for example, it might still need engine repairs, spark plug replacements, or oil changes.

Some lawn care professionals charge two times the hourly rate of labor just to have their equipment on the site.

4. Profit margins

Once you’ve figured out how each lawn care service costs you, you’ll need to factor in your desired lawn care profit margin so you can cover those costs and turn a profit.

For example, if your total costs for a typical lawn aeration job are $140, and you want a profit margin of 20%, you’ll need to charge a $35 markup (25% of your costs) to meet that margin. That will give you a total price of $175 for the job.

When to adjust your lawn care service pricing

Your hourly rate and service rates may change over time, depending on your service area and business needs.

For example, you might need to adjust pricing if:

• You offer packages like mowing, trimming, and watering during the summer months, and bi-weekly snow removal or less intensive lawn services in the winter
• The job is out of your normal scope and requires more work than your initial terms of service stated
• The job site is farther away so your gas mileage is higher than usual
• The cost of labor is less than the supplies for a particular job like fertilization or weed control application
• You want to target specific neighborhoods by offering a group rate
• The job or client has specific needs outside of your usual scope (e.g., the yard is in rough shape or the client needs a job done with short notice)
• You want to offer discounts or special rates for marketing promotions

READ MORE: The best marketing ideas for your lawn care business

How to make a lawn care pricing sheet

A lawn care pricing sheet lists the costs of all your services. It helps you keep your pricing consistent across all jobs. When you’re estimating a job, you can look at this sheet and get a base estimate to build on.

Create a price sheet once you know how much you want to charge for each service. This should include your most common services and yard sizes so you have consistent pricing to refer to when making lawn care estimates.

In addition to the lawn care pricing sheet sample at the start of this article, here’s an example of a basic lawn care pricing chart:

Lawn care service	Price
Mowing	$75
Thatching	$160
Fertilization/weed control	$89
Leaf blowing	$295
Debris removal	$122

Here’s an example of a basic lawn care package, priced by square footage, that includes mowing, aeration, and fertilization:

Square footage	Price
1,500	$200
2,500	$320
5,000	$600
10,000	$925

A lawn care pricing chart can also help you respond to clients looking for discounts or negotiated rates. You’ll be able to see how much wiggle room you have, if any, before changing your rates too drastically.

Pro Tip: Keeping a digital version of your pricing sheet will speed up quoting and invoicing. When you use Jobber as your lawn care business software, you can add a products and services list and quickly add them as line items on your quotes.

READ MORE: Use this lawn care services list to quote faster [free download]