JOBBER HOME SERVICE ECONOMIC REPORT
Jobber Tracks the Pulse of Home Service
Jobber is the leading software platform for small Home Service businesses. It supports over 300,000 professionals across industries like landscaping, HVAC, plumbing, and cleaning, helping them manage operations and get paid faster.
Home Service is a major but underreported part of the small business economy—local, labor-intensive, and essential. The Home Service Economic Report (HSER) leverages Jobber’s proprietary data drawn from its more than 300,000 users to offer a rare, real-time view of trends in consumer demand, revenue, and economic conditions across four key segments: Green, Cleaning, Contracting, and Construction.
The HSER delivers actionable insights on market shifts, challenges, and strategies, helping businesses understand what’s happening, why it matters, and how to succeed.
Trends Defining Q3 in Home Service
Home Service businesses managed a steady yet cautious Q3 2025. Easing inflation and a late-quarter rate cut created space for stability, though not a full rebound. Inflation ended the quarter at 3.0%, and subdued consumer sentiment kept households focused on essential, value-driven projects rather than large upgrades.
Across sectors, September’s uptick helped offset slower activity earlier in the quarter, with recurring and maintenance work sustaining revenue. While market headwinds persisted, service providers continued to adapt to evolving customer expectations—most notably through the growth of online payments, which surpassed 50% of all Jobber transactions. This highlights how operational discipline and convenience remain key growth drivers, even in a cautious market.
What’s driving change in Home Service?
- Economy points toward steadiness
Inflation leveled off at 3.0% and a recent rate cut points to improving conditions, but the economy is still in a holding pattern. With consumer confidence low, homeowners are staying budget-conscious and prioritizing must-do, high-value work over nice-to-have projects. - Housing shows early signs of stability
Easing rates and steady prices hint at a gradual recovery, with modest gains in existing-home sales. While conditions are improving, homeowners are likely to remain in place, focusing spending on repairs, maintenance, and targeted upgrades. - Reliability beats expansion
Across various trades, median revenue outpaced new bookings, suggesting operators are growing by doing more for existing clients through better retention, recurring plans, and upselling value-added services, rather than chasing new customers. - Late-summer rhythm, fall rebound
Seasonality shaped Q3 performance: July remained strong, August softened, and September rebounded sharply as homeowners wrapped up outdoor projects and shifted into pre-winter prep. This steady recovery reinforces the importance of anticipating seasonal shifts in demand. - Digital habits take center stage
With 50% of Jobber-processed payments now online, service pros are setting the standard in meeting modern customer expectations. Those offering easy digital scheduling, quick approvals, and frictionless payments continue to have a significant impact on their customer base and operations.
The Broader Home Service Economic Landscape
U.S. economy remains steady with signs of gradual improvement
The U.S. economy remained steady in Q3 2025, with inflation holding near 3%.1 Stable inflation gives service providers breathing room to focus on creating value and improving efficiency rather than raising prices. In September, the Federal Reserve cut interest rates, which is a signal that borrowing costs may gradually ease.2 Still, consumer confidence continues to soften, as concerns about the job market and cost of living keep homeowners cautious.3 As a result, people are tightening budgets and prioritizing essential projects.
The housing market showed modest but encouraging signs of improvement. Existing-home sales rose 1.5%, new-home sales jumped roughly 21% in August, and mortgage rates trended closer to 6% in September, the first time since last year.4,5,6 Home prices increased 3.3% year over year, consistent with supply constraints and cautious buyer behavior.7 Looking ahead, the Harvard Joint Center for Housing Studies shows home renovation and maintenance spending to stay steady through mid-2026, growing about 1.9% year-over-year, a positive shift from the previous quarters projections.8 Together, these trends point to a cautiously improving environment, as homeowners gradually invest in their homes again.
Home Service Category Performance
Segment Snapshot: September strength steadies Q3 results across home service
In this section, we break down Q3 2025 performance across four key segments of Home Service: Green, Cleaning, Contracting, and Construction, to see how jobs and revenue evolved. Each segment has its own seasonal patterns and reacts differently to economic shifts.
Q3 followed a familiar seasonal rhythm, with July carrying strong momentum from spring, August softening across most categories, and September rebounding as homeowners wrapped up outdoor projects and prepared for cooler months.
Green
Strong fall prep demand drives higher-value jobs
As late-summer maintenance gives way to pre-winter prep, warmer-than-average weather kept outdoor demand resilient, with new work scheduled increasing 4% year-over-year in Q3. At the same time, average invoice size increased 6% and median revenue climbed 11%, pointing to bundled outdoor services, route minimums, and repeat customers.
The August slowdown in bookings coupled with larger ticket sizes suggests homeowners were bundling their services into fewer, larger visits ahead of fall. Businesses that plan for these seasonal swings and sell packages in advance can keep crews busy, schedules full, and customers committed before demand peaks.
Cleaning
Recurring reliability keeps growth steady amid slower intake
Households leaned into reliability and consistency in Q3, allowing cleaning businesses to grow even as new work slipped 1% year-over-year. Operators continued to expand wallet share, pushing average invoice size 4% year-over-year and median revenue 7% year-over-year.
The segment’s strength lies in its low seasonality and recurring nature, leading to steady, repeat work that cushions against fluctuations in new demand. Focusing on elements that simplify booking, payment, and communication helps turn one-time customers into loyal, repeat clients — driving consistent, sustainable growth without having to rely on a constant stream of new customers.
Contracting
Urgent repairs steady the summer; maintenance sets the stage for fall
Q3 marked a shift in work as the summer slowed down and fall maintenance picked back up. New work dipped by 1% year-over-year, but average invoice size increased 4% year-over-year, and median revenue rose by 5% year-over-year. The trends show more urgent repairs and replacements in the late summer months, while job counts rebounding and average invoice size dropping in September signal a shift towards quicker turnaround jobs and maintenance work.
To carry momentum into Q4, service providers should keep some same- and next-day slots open for high-conversion repairs as maintenance work ramps up. They should also make it easier for customers to say yes by offering good-better-best options and flexible financing.
Construction
A steady summer gives way to early signs of recovery
Construction entered Q3 on solid footing and closed the quarter stronger: new work scheduled rose 2% year-over-year, average invoice size increased 5%, and median revenue climbed 10%, executing on the summer backlog and phased starts.
As interest rates ease and housing activity picks up, the industry is entering a more favorable environment. Service providers should expect growth in new work, led by smaller, phased projects and post-sale jobs. At the same time, average invoice values should begin to stabilize as the project mix shifts away from large, one-time remodels.
Digital Payments Cross the Halfway Mark
Online payments hit a major milestone in Q3 2025—they now make up 50% of all Jobber-processed transactions, a 7% year-over-year increase. While digital payments have been a standard across many industries, the home service sector is catching up. Federal Reserve research found that 78% of U.S. consumer transactions are now digital, up 4% year-over-year, while use of cash continues to drop, now at 14%.9
This shift marks a meaningful step toward modernization across the industry. By embracing integrated, in-platform payment tools, pros are reducing friction in how they quote, invoice, and get paid. Service providers are getting paid faster, strengthening customer trust, and elevating their brand in a market where professionalism and convenience increasingly go hand in hand.
Conclusion & Outlook
Gradual Economic Tailwinds Support a Stable Path Forward
Q3 2025 confirms the Home Service category’s resilience amid steady but cautious economic conditions. With inflation moderating, rates easing, and housing activity showing early signs of recovery, homeowners continued to prioritize maintenance, repair, and routine work. For businesses, the path to growth is more focused on optimizing value, streamlining operations, and strengthening customer relationships.
Looking ahead, macroeconomic conditions are showing signs of gradual improvement. Steady inflation and the Fed’s recent rate cut should support modest home improvement spending growth, while housing turnover and pricing trends signal slow recovery in demand. Still, consumer sentiment remains muted, meaning homeowners will continue prioritizing practical, high-value work. Service providers that stay adaptable—offering flexible pricing, streamlined digital tools, and proactive communication—will be best positioned to capture that steady, incremental growth through 2026.
Methodology & Data Sources:
- Inflation data is sourced from the U.S. Bureau of Labor Statistics, via Trading Economics.
- The interest rate data is sourced from The Federal Reserve, via Trading Economics.
- Consumer sentiment data is sourced from Surveys of Consumers by the University of Michigan.
- Existing Home Sales data is sourced from the National Association of Realtors, via Trading Economics.
- New Home Sales data is sourced from the U.S. Census Bureau, via Trading Economics.
- 30-Year fixed rate mortgage rates were sourced from Freddie Mac, via Federal Reserve Bank of St. Louis.
- Home Price Index is sourced from The Federal Reserve, via Fannie Mae.
- The Leading Indicator of Remodeling Activity (LIRA) is sourced from the Harvard Joint Center for Housing Studies.
- The consumer transactions data was sourced from The Federal Reserve.
- Home Service insights in this report are based on proprietary data aggregated from over 300,000 Home Service professionals using Jobber across the United States. This includes segment performance* and digital payment adoption.
*The year-over-year change in median revenue, new work scheduled, and invoice sizes were calculated by aggregating data from a cohort of businesses using Jobber since January 2023. This doesn’t include any new businesses that started using Jobber during that period.
