How to Recession-Proof Your Business

With Paul Jamison and Zack Jurkowski

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How to Recession-Proof Your Business

Episode Overview

In this episode of Masters of Home Service, host Adam Sylvester talks about how to recession-proof your business with Zack Jurkowski (Montreal Contractors) and Paul Jamison (Green Industry Podcast).

Show Notes

– Zack and Paul share their experiences with setbacks and recessions (01:16)

– How COVID-19 affected small businesses (02:16)

– Carrying a business through recession (03:53)

– Be a shark in a shrinking market (05:00)

– What to cut and where to double down (05:52)

– Save time on essential processes using Jobber (07:47)

– Raise your prices and get more efficient (08:31)

– Keep up with rising material prices and cost of living (10:16)

– Collect payment on time and maintain cash flow (11:24)

– Mine your list of favorite clients for repeat work (13:05)

– Should you treat clients differently during tough times? (14:20)

– Build a strong customer base on social media (17:06)

– Take care of your employees and stay positive (19:36)

– Zack’s tips: offer great service, invest in marketing, and only buy what you need (22:41)

– Paul’s tips: be excited, be frugal, and be peaceful (22:41)

– TL;DR: Adam’s top takeaways: be efficient, focus on marketing, build your list now (23:42)

– BONUS TIP: Build a good place to work (24:19)

About the speakers

HOST

Adam Sylvester

CHARLOTTESVILLE GUTTER PROS AND CHARLOTTESVILLE LAWN CARE

Instagram: @adamsylvester

Adam started Charlottesville Lawn Care in 2013 and Charlottesville Gutter Pros in the fall of 2020, in Charlottesville, VA. He likes to say, “I do gutters and grass! When it rains the grass grows and the gutters leak!” He got into owning his own business because he saw it as a huge opportunity to generate great income while living a life that suited him. He believes that large companies can make a serious impact on their communities and on every individual it touches, and he wanted to build a company that could make a big difference. His sweet spot talent is sales and marketing with a strong passion for building a place his team wants to work. Adam values his employees and loves leading people. While operations and efficiency is not something that comes naturally to him, he is constantly working to improve himself and his business in these areas.

Guest

Zack jurkowski

MTL Contractors

Instagram: @mtlcontractors
TikTok: @mtlcontractors
Facebook: @mtlcontractors

Zack Jurkowski opened MTL Contractors in Montreal, Quebec with his brother in 2018. They specialize in turnkey designer kitchens and bathrooms. As third generation builders, construction runs in their blood, and they decided to continue the family tradition and focus on the two most important (yet most often poorly renovated) rooms of the home. They believe it is important to share the knowledge and experience they’ve gained to help others in the home service industry. They’ve built a strong online community by delivering real, usable advice about being a contractor to help those new to the field and veterans alike.

Guest

PAUL jamison

Green Industry Podcast

Instagram: @greenindustrypodcast
YouTube: @GreenIndustryPodcast

As an Atlanta, GA-based entrepreneur and leader in his field, Paul Jamison is the proud host of the esteemed Green Industry Podcast. His entrepreneurial journey began in 2011, out of the trunk of his Honda Accord. What started as a means to “cut that grass and make that cash” transformed into a deep-rooted love for the landscaping industry and a fascination with the intricacies of small business management. In 2018, Paul created the Green Industry Podcast, where he shares practical strategies and personal experiences and lessons to guide lawn care and landscaping business owners towards success. His zeal for growth and innovation extends to a passion for marketing and he’s spent countless hours learning the art of attracting and retaining customers, and unlocking the potential of social media as a marketing tool.

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