Episode Overview

Learn how you increase your profits in the off-season with Christmas light installation! This episode covers topics like expanding your existing service offerings to include holiday lighting, strategies for maximizing profits, and how beginners can get started. Learn about the do’s and don’ts, including why quality matters, and explore the potential of recurring revenue models. Whether you’re just starting or looking to refine your approach, this episode is packed with valuable tips for lighting up your business success. Join host Adam Sylvester and Dave Moerman, owner of Revive Services and the Home Service Business Coach.

Show Notes

– Introduction to the episode and guests (0:28)

– Expanding services to include Christmas lights (1:00)

– Profitability of Christmas light installation (1:47)

– Exploring the client base for Christmas lights and misconceptions about cross-selling (3:01)

– Mistakes to avoid, like using low quality materials (4:22)

– Operational model of leasing and storing lights for customers (6:17)

– Revenue potential per day and the recurring business model (7:50)

– Strategies for generating leads and marketing for Christmas light services (10:32)

– Using Jobber for running the business, including offering options to clients (12:02)

– Pricing strategies and the importance of choosing the right colors and types of lights (14:22)

– Getting started in the Christmas lighting business, including technical training and initial investment (17:59)

– Focusing on specific services and avoiding complex jobs (19:48)

– Adam’s takeaway tips: don’t hang client’s lights – only use professional grade, join professional Christmas lighting groups (like Christmas Light Contractors on Facebook), hang lights as early as you can, in October and November (21:35)